Luvs Take A Stand Contest. NO PURCHASE NECESSARY. Open to residents of the 50 U.S. or D.C. who are 18 or older at time of entry. Void where prohibited. Contest begins at 9:00 AM (ET) on 6/24/08. Entries must be received by 11:59:59 PM (ET) on 2/28/09 in order to be eligible for the last entry period. For Official Rules (by which all entrants are bound), and complete entry details, click here. Sponsor: The Procter & Gamble Distributing LLC, One P&G Plaza, Cincinnati, OH 45202, USA.